Resume

Experience

View a PDF version of my resume here.

Intuit

Content Designer (Contract)
February 2020 – Present

• Wrote 17 emails and 35 push notifications for the Turbo Cash Account to delight & drive users to the app
• Crafted social and paid ad copy to inspire customers to file their taxes during the coronavirus pandemic
• Ideated and collaborated with visual designers on new provocations for pages on TurboTax.com
• Worked on partner emails to show Mint users loans & Investments that could improve their finances

Wonderist Agency

SEO Specialist
March 2019 – February 2020

• Built and managed SEO campaigns for over 80+ dental practices
• Spoke to clients on a monthly basis to explain and review campaign progress
• Helped build out new SEO processes for keyword research and backlink building
• Researched long-tail queries and ideated monthly content pieces to increase organic traffic
• Created an internal company newsletter to create community and camaraderie
• Worked on a committee of 3 to plan monthly culture events

1Point21 Interactive

Search Specialist
March 2018 – March 2019

• Developed SEO campaigns for 12+ websites targeting highly competitive industries and keywords
• Performed SEO audits to identify growth opportunities and weaknesses
• Generated and outreached newsworthy articles to build high authority links
• Monitored and optimized site structure and mobile-loading speed
• Optimized on-page features including internal linking, descriptions, content
• Conducted competitor research on a monthly basis
• Stayed up-to-date with SEO news by reading weekly articles
• Organized team lunches & potlucks to encourage bonding & increase morale

SOCi, Inc.

Marketing Coordinator
April 2017 – November 2017

• Chaired & created content for 5 social channels which resulted in 3,403 new fans in 3 months
• Authored 700+ word blogs on social media strategy or news, equating to 30 new blogs
• Researched & crafted content for 5 resources on social tactics for franchises, brands, & SMB agencies
• Collaborated with our graphic designer & events team on over 5 presentation decks
• Brainstormed & executed webinars that had 400+ attendees

Content Specialist & Blog Editor
April 2016 – April 2017

• Ordered and edited 216 blog posts for 104 clients that each contained 300+ words on a monthly basis
• Added SEO elements in each blog post to help customers rank higher on Google for specified keywords
• Developed creative blog topics for writers that would attract and engage the target audience

Social Media Manager
August 2015 – April 2016

• Created social content for 70+ clients, including Dayrise Residential & the San Diego Union-Tribune Community
• Boosted Facebook posts & ran local awareness ads for clients to increase post reach and brand awareness
• Conducted A/B testing on copy and imagery on Facebook to see what would yield the highest return at the lowest cost

UCSD Office of Undergraduate Admissions

Creative Services Marketing Assistant
September 2014 – August 2015

• Constructed & implemented a new multichannel social media campaign to attract
new applicants
• Interviewed current University students and featured them in the 2015 Triton Day video and brochure

Education

University of California, San Diego

Bachelor of Arts, Economics, June 2015
Cum Laude

Experience

View a PDF version of my resume here.

Intuit

Content Designer
February 2020 – Present

• Wrote 17 emails and 35 push notifications for the Turbo Cash Account to delight & drive users to the app
• Crafted social and paid ad copy to inspire customers to file their taxes during the coronavirus pandemic
• Ideated and collaborated with visual designers on new provocations for pages on TurboTax.com
• Worked on partner emails to show Mint users loans & Investments that could improve their finances

Wonderist Agency

SEO Specialist
March 2019 – February 2020

• Build and manage SEO campaigns for over 80+ dental practices
• Speak to clients on a monthly basis to explain and review campaign progress
• Help build out new SEO processes for keyword research and backlink building
• Research long-tail queries and ideate monthly content pieces to increase organic traffic
• Created an internal company newsletter to create community and camaraderie
• Worked on a committee of 3 to plan monthly culture events

1Point21 Interactive

Search Specialist
March 2018 – March 2019

• Develop SEO campaigns for 12+ websites targeting highly competitive industries and keywords
• Perform SEO audits to identify growth opportunities and weaknesses
• Generate and outreach newsworthy articles to build high authority links
• Monitor and optimize site structure and mobile-loading speed
• Optimized on-page features including internal linking, descriptions, content
• Conduct competitor research on a monthly basis
• Stay up-to-date with SEO news by reading weekly articles
• Organize team lunches & potlucks to encourage bonding & increase morale

SOCi, Inc.

Marketing Coordinator
April 2017 – November 2017

• Chaired & created content for 5 social channels which resulted in 3,403 new fans in 3 months
• Authored 700+ word blogs on social media strategy or news, equating to 30 new blogs
• Researched & crafted content for 5 resources on social tactics for franchises, brands, & SMB agencies
• Collaborated with our graphic designer & events team on over 5 presentation decks
• Brainstormed & executed webinars that had 400+ attendees

Content Specialist & Blog Editor
April 2016 – April 2017

• Ordered and edited 216 blog posts for 104 clients that each contained 300+ words on a monthly basis
• Added SEO elements in each blog post to help customers rank higher on Google for specified keywords
• Developed creative blog topics for writers that would attract and engage the target audience

Social Media Manager
August 2015 – April 2016

• Created social content for 70+ clients, including Dayrise Residential & the San Diego Union-Tribune Community
• Boosted Facebook posts & ran local awareness ads for clients to increase post reach and brand awareness
• Conducted A/B testing on copy and imagery on Facebook to see what would yield the highest return at the lowest cost

UCSD Office of Undergraduate Admissions

Creative Services Marketing Assistant
September 2014 – August 2015

• Constructed & implemented a new multichannel social media campaign to attract
new applicants
• Interviewed current University students and featured them in the 2015 Triton Day video and brochure

Education

University of California, San Diego

Bachelor of Arts, Economics, June 2015
Cum Laude
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